Mints

According to Dunnhumby, people nowadays like to stay away from traditions and find new ways to spend their holidays, i.e, more time with friends instead of families, and more time to use social media tools to prepare and share their holidays. Millennials, if you’re feeling panic as the holidays are approaching, either with or without family members, here are some tips to help you survive.

1.Keep the focus off yourself

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If you are tired of being asked too many questions and need to somehow be invisible at a big family dinner, just bring a chatty date and let him/her do all the talking. If you can’t find a date, bring up other family members to deter the conversation from yourself. Also, drinking plenty will allow you to excuse yourself from the table and conversation often.

 

 

 

2. D.I.Y gifts

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Isn’t it sweet to D.I.Y. a gift for your significant others and give them a special handmade surprise? Not only will you get brownie points for taking the time to hand make a gift but D.I.Y. gifts can be surprisingly cheap. Not that creative to come up with an idea; that’s why there’s Pinterest. Even less creative; that’s why there’s Etsy!

 

 

3.Don’t bring up politics

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No matter whom you are going to spend the holiday with, friends or relatives, try to avoid the “president” talk. You never know if you have different points of view and you don’t want to ruin the conversation or spend hours arguing in circles.

 

 

4. Know everyone else is going through the same thing

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You’ll probably spend a good amount of time on social media during the holidays. You’ll see photos of your friends enjoy their vacations with their families. Just remember that social media is often a lie and they are just as miserable as you. Even if they’re not, just believing they are will help ease your pain and suffering.

 

 

5. family is always the best holiday gift

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Lastly, hanging out with friends is cool, but being with family is always the best. Whether you are going through good or bad times, share them with your family at dinner night and get a hug. They are the ones that will make us feel loved.

There IS such thing as the (statistically) best online profile picture! According to eHarmony and match.com data, here is what an ideal online profile picture should look like for men in 2016.

  • PICTURE OF YOU DOING SOMETHING INTERESTING (PREFERABLY OUTDOOR AND MANLY)
    + 50%

    Do you have pictures from your last time rock climbing trip, or playing guitar on an open mic? It’s time to put them to good use. A picture of an active YOU is proven to increase response rate by 50% because people are interested in interesting people.full-body-online-dating-website-300x225_copy_360

    What does that mean in design?

    When creating a web page or any advertisement, you need to consider the BIG IDEA first. Is it engaging to my audience?  The idea should communicate a positive and an inviting emotion to inspire viewers to act.

  • PICTURES OF YOU WITH FRIENDS
    + 35%

    Skip the selfies, data shows you can get a higher response rate if your friends are included in the pictures. Researchers show having a group picture with  friends can build up your social capital.pictures_of_you_with_friends_360

    What does that mean in design?

    In digital marketing, we can’t just share pictures of our best friends, but we can share testimonials from previous customers. Genuine testimonials build trust quicker than any witty slogans because they are acting as a social proof for your brand.

  • PICTURE OF YOU IN FULL-LENGTH
    +25%

    A full-length picture of you can send a positive signal to your potential matches; letting them know you are authentic and confident. That’s it. That wasn’t so hard right guys?picture_of_you_in_full-length_360

    What does that mean in design?

    Shoppers appreciate authenticity and transparency of your brand. Just like a full-length picture, share behind-the-scene information in your social media, and don’t be shy to give customers a sense of who you are on the about us page.

  • CREATE SOME DISTANCE BETWEEN YOU AND THE VIEWERS
    +25%

    This one is tricky, research shows that men looking away from the camera and don’t display a smile get more response. This look is perceived as confident and pride, which is an attractive trait for many.OLYMPUS DIGITAL CAMERA

    What does that mean in design?

    As a brand, you can’t just “look away”. However, what this tells us is confidence is coming from within (aka, the brand value), and not any fancy graphics. Don’t be afraid to let the consumers know when you are not a good fit for them. This not only signals you are authentic and not willing to compromise the brand principle just to make a sale.

  • so_what_360

    So What?

    So if someone is taking a picture of you playing guitar on the edge of a cliff while 3 of your friends are standing next to you and one of the “wild-side” you suddenly decided do show off your cliff diving skill, you better make sure you look away from the camera!

     

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Now that you have learned something about online dating profile picture and web design.
What will you do next?

I have recently decided to take on a creative Photo A Day journey, or some call it Project 365. The purpose is to encourage us to take a second look at the everyday items around us. Each picture is a small attempt to find creativity in the ordinary and the mundane scenery.

To keep this journey interesting and challenging for future self, I set the follow 3 rules:

  • 1. THE PHOTO MUST BE TAKEN ON THE SAME DAY (DUH)
  • 2. THE PHOTO SHOULD REFLECT MY ATHENTIC THOUGHTS OR EMOTION AT THE MOMENT
  • 3. I SHOULD ALWAYS STRIVE FOR COMMON SCENERIES WITH AN UNEXPECTED PERSPECTIVE

I think should mention where I got this idea from to give the story a bit more flavor.

I have been listening to Question of the Day Podcast for about 4 to 5 months now. I am somewhat familiar with the work by Stephen Dubner, a co-host of the show, since I have been a fan of Freakonomics (books and podcasts). However, James Altucher, the other co-host of the podcast, was new to me.

At first, I really thought James was this outlier that really sees the world a little differently. He frequently talked about how he dislike owning anything material, and he takes on this random creative projects. One of these projects was Photo a day with a short writing. Not sure why, but this idea really stuck with me.
So with the help of Instagram, I embarked on my own version of the photo a day creative journey as of August 4th, 2016.

In marketing and advertising, the heart of any campaigns is the lead generation engine. This engine is designed to convert web traffic into leads, or sales. This engine is often a website or a landing page with a call-to-action. The creative goes into designing highly effective web page starts before even the visitors read your sale pitch.

According to Robert Cialdini, the author of PRE-SUASION. We often unconsciously influenced by the environment surrounds us. This translates nicely to website design. A study documented in PRE-SUASION found that if an online mattress store website included clouds in the background design, shoppers are more likely value comfort over price. Therefore, they tend to purchase more expensive mattresses than they would have .

Yes, you heard it right. Tastefully including images of clouds on the website background has been proven to increase average order amount for online mattress stores.

Before you including pictures of clouds to all your pages. There are more to it. When it comes to selecting the right photo on your website, answer the following questions first

  • DOES THE IMAGE MATCH WITH THE OVERALL DESIGN STYLE?
    If your website is designed with modern, minimal and spacious look, adding a cartoony artwork can destroy the entire brand experience.
  • DOES THE ARTWORK COMMUNICATE THE SAME BRAND PERSONA?
    Let’s say your brand is building on value and competitive pricing. Then, having a luxury lifestyle background image can come off as disingenuous.
  • DO PEOPLE IN YOUR ARTWORK LOOK LIKE YOUR TARGET MARKET?
    If people can picture themselves using your products, they are more likely to buy.
  • DO YOU HAVE THE RIGHT TO USE THE ARTWORK?
    If you didn’t purchase of picture from a credible source or you didn’t take the picture yourself, chances are you won’t be able to use the artwork for commercial purposes. You should double check before posting on your websites.

The right artwork for your website set the right tone for your sale pitch. Now that you learn a thing or two about picking artwork, the next time you visit another online store website take a look at what others to get you to buy more on their stores